Find podcasts, creators, journalists and partners worth pitching, and how to reach them.
Finds the people worth pitching for press, partnerships, sponsorships, guest spots or a named role, and checks every contact before calling it send-ready. You get a contact sheet with an angle for each person.
About 60 credits a run · Works in ChatGPT, Claude and the AI you already use
How to ask for it
Ask your AI in your own words.
Once Loadout is connected, your AI picks this power when you ask for the job. This request runs it, with the underlined parts swapped for yours.
Use Loadout to find 15 podcasts about bookkeeping for small businesses that take guests, with host contacts
It also runs when you say things like
- find influencers in my niche
- who are the journalists covering X
- find podcasts I could guest on
- get me the marketing head at these 20 companies
- find partners
- find creators to promote my product
- get me press
- find referral partners
What you get
Six pieces of finished work.
A contact sheet with why each person fits, their reach, a checked contact and an angle.
- 01A contact sheet, one row per person
- 02A dated reason each person fits
- 03Their reach, and a checked way to contact them
- 04An outreach angle written for each person
- 05A do-not-contact list, handed over first
- 06What the run cost and what it found
Your route
Five ways to run it.
Your AI asks where you're starting from and picks the route that fits. You can always choose another.
Role at known companies
When you name the companies and the role you want to reach.
Creators and influencers
For product seeding, sponsorships, affiliates or user-made content.
Journalists and writers
For press, launches, expert quotes and guest articles.
Podcast hosts
For guest spots and sponsorships.
Partners and affiliates
For referral swaps, co-marketing, bundles and affiliate deals.
What it asks you
- The goal and the give
- Topic and audience
- Size band
- How many and who to leave out
The live data it reads
Find LinkedIn people
Finds who works at a company, or who holds a role in an area, on LinkedIn.
Enrich company
Looks up a company's size, industry, founding year, location, phone, LinkedIn page and the tools it uses.
Find people
Finds the owner or decision maker at a business, from its website, the company register and people databases, with a verified work email where one exists and optionally a direct phone.
Check email addresses
Checks whether each address on a list can actually receive mail, and sorts the list into send, role, risky, unknown and suppress.
Research YouTube
Shows what works on YouTube for a topic, covering demand, the top videos and what the best ones say.
Scan website
Audits a website, covering technology, speed, AI crawler access, structured data, contact details, page weight and the layout at each screen width, with the top fixes.
Find businesses
Finds local businesses on Google Maps by niche and place, with ratings, reviews, websites and listing gaps.
Search companies
Finds B2B companies by type and place, such as agencies or software firms.
Find buying signals
Finds companies that need help right now, covering hiring, asking for recommendations, in the news or newly funded.
Check social presence
Audits a business's Instagram, Facebook, TikTok and YouTube, covering followers, posting pace and engagement.
Check email setup
Checks whether a domain's email is set up to reach the inbox (SPF, DKIM, DMARC) and gives the exact records to fix.
Find recommendation requests
People in local community groups and on Reddit asking for a recommendation for your service.
Check reviews
Reads a business's Google, Yelp, Trustpilot and Tripadvisor reviews: rating, review pace, reply rate, the owner's replies and what customers complain about.
What it costs
About 60 credits a run.
For a list of 10 to 20 podcasts that take guests. Your AI shows the cost before it starts, and nothing is spent without your yes.
Not made for
It does not build a list of businesses to sell to, cover consumer lists, or send anything.
Opening 12 November
Join the waitlist.
Loadout opens to everyone on 12 November. Leave your email and we'll tell you the moment it does.
Goes well with
The powers that go with it.
A playbook runs its powers in order, from finding the client to the monthly report. Every power and playbook is in the one plan.
Questions
Before you run it.
How much does Find Contacts cost?+
About 60 credits a run, for a list of 10 to 20 podcasts that take guests. Your AI shows the cost before it starts.
What does Find Contacts hand over?+
A contact sheet with why each person fits, their reach, a checked contact and an angle. A contact sheet, one row per person. A dated reason each person fits. Their reach, and a checked way to contact them. An outreach angle written for each person.
What do I need to give it?+
The goal and the give, Topic and audience, Size band, How many and who to leave out. Your AI asks for anything missing.
Which AI apps does it work in?+
ChatGPT, Claude, Claude Code, Codex, Grok and Muse. You connect Loadout once and the same account works in all of them.